Health care campaign reaches out to Latinos

*Latinos in Texas are three times as likely as whites to be uninsured. I’m sure the number is similar across the country. VL

By Lora Hines, Houston Chronicle

With one month remaining in the open enrollment period for federally mandated health insurance, federal, state and local officials and advocacy groups are pushing to get more Latinos signed up for coverage.

Officials plan more than 600 enrollment events nationwide, including a few in the Houston area, that target Hispanics in an effort to get more signed up for coverage under the Affordable Care Act. In the meantime, grass-roots organizations and the Department of Health and Human Services are spreading the word about the marketplace via webinars, Twitter, advertising and Spanish telethons.

“We’re doubling down,” Health and Human Services Secretary Sylvia Burwell told reporters Wednesday, noting that the agency has dedicated a third of its advertising budget to Spanish speakers. “The Latino community is one of the fastest-growing communities in the country. We’re specifically focused on this community because of the health disparities that exist for them, and we think having insurance will help.”

Click HERE to read the full story.

[Photo courtesy of Gallup]

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