Latinos Are In, Except on Madison Avenue

Latinos Are In, Except on Madison Avenue

Mary Mata January 8, 2013

By Melissa Pitt, Huffington Post Latino Voices It takes something pretty substantial to make eyebrows raise on Madison Avenue, but last week, just that happened when this list of “Who […]

The Advertising Industry Is Changing For, With Latinos

Mary Mata March 10, 2012

The gist of the “Multi y Mono: A Cultural Advertising Battle” panel at South By Southwest Interactive Saturday morning is that ad agencies, marketers and brands themselves are going to […]

Facebook Allows Advertisers To Target Latinos

Mary Mata February 23, 2012

Facebook is now allowing its advertisers to select their targeting based on ethnicity — specifically Latinos. This makes sense, considering that 1 in 6 Americans are now Latino, which represents a […]

A Note About Some Exciting Updates At News Taco

Mary Mata August 29, 2011

Hey everybody, this is a quick editor’s note just to let you know about some exciting new updates we’re making at News Taco. First, you may have noticed that we’re […]

Searching For Real Beauty Between Stereotypes And Insecurity

Mary Mata August 10, 2011

Each day, I try to avoid things that offend me, yet this is becoming increasingly difficult as our visual media becomes more pernicious and pervasive. I am constantly feeling visually […]

Latino Film Fest Mocks Stereotypes With Ads

Mary Mata August 1, 2011

The New York International Latino Film Festival has been running ads using Latino stereotypes in order to highlight them as the festival ramps up for its event this year. The festival, […]

Summer’s Eve Uses Racism, Sexism To Sell To Latinas

Mary Mata July 29, 2011

An ad campaign from Summer’s Eve to sell feminine hygiene products was recently pulled after protests that spread across the media, and social media platforms, and ultimately put the company to […]

Latinos Help Drive The Growth Of Mobile Advertising

Mary Mata June 10, 2011

A report from comScore found that mobile display advertisers have more than doubled in the past two years, given that this trend is largely driven by the adoption of smartphones, […]

Anti-Gay, GOP-Funded Group Pushing Anti-Abortion To Latinos

Mary Mata June 9, 2011

You might have heard of this group, Latino Partnership for Conservative Principles, which is pushing the anti-abortion message to Latinos with billboards in Los Angeles. What are these people selling and […]

News Taco To Go: SB 1070, Beer, Volunteerism, Vintage Style

Mary Mata June 3, 2011

SB 1070 Author Russel Pearce To Be Recalled in Arizona Coors’ Message to Puerto Ricans: You’re All Drunks Volunteerism Essential to Success Of Latino Youth How To Wear Loud 1950s […]