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By Latino Rebels

Earlier this week on MSNBC, S.E. Cupp—one of the co-hosts of MSNBC’s The Cycle—introduced a discussion about how the beloved American iconic food might be bought out by Mexico’s Grupo Bimbo, the world’s largest bakery company. Now when the initial story came out, a lot of people commented on the irony of it all: a Mexican company was coming to save an American icon and American jobs. Most of our readers understood this irony, and were feeling a bit proud of the fact, even though later today, the Hostess CEO thought that a purchase by Grupo Bimbo was highly unlikely.

But that didn’t stop the hosts of The Cycle taking the time to mock it all: snickering while Cupp was pronouncing the name of Grupo Bimbo and laughing at the image of the sombrero Twinkie while Cupp was hamming it up with her “MÉXICO” and “south of the border” comments. Har. Har. Har. More stereotypes for everyone!

Here is the clip.

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And yeah, we know that Twinkies isn’t the most healthiest of foods. But, still, a Mexican company wants to buy an American icon. Proving once again that we are not just a bunch of sombreros.

This article was first published in Latino Rebels.

The Latino Rebels are a collective of social media influentials, bloggers, marketers, journalists, poets, writers, producers, photographers, and marketers. We use humor, commentary, opinions, independent stories, cross-links to others blogs, and our social media platforms to share our universe.

[Photo screenshot from MSNBC]

By Huffington Post Latino Voices

Grupo Bimbo, a Mexican company that is the world’s largest bread baker, might hold the key to saving the Twinkie from extinction in a Hostess liquidation.

Though other companies have shown interest in buying some of Hostess’ iconic brands, Bimbo might have the inside track, according to the Christian Science Monitor.

A $10 billion sales business, Bimbo has pushed its way into the baked-goods big leagues through smart acquisitions under the leadership of CEO Daniel Servitje Montull.

In 2010, Bimbo bought the North American fresh-baked unit of Sara Lee for $959 million, according to the Associated Press, and with it, well-known brands like Entenmann’s and Thomas’ English Muffins.

And this isn’t the first time Bimbo has tried to save Twinkies. Bimbo in conjunction with a few others made a bid for the Twinkie-maker during its first bankruptcy 2007, but Bimbo ultimately backed out, according to Forbes.

Bimbo’s access to cheap Mexican sugar might also give the company an upper hand. Hostess struggled with high sugar prices in the U.S., which were tied to trade tariffs, according to NBC…

READ MORE HERE

This article was first published in Huffington Post Latino Voices.

[Photo by Christian Cable]